Sydney Beer Week Program 2017

A festival for everyone who drinks beer.. That was the message for the new look for 'Sydney Beer Week' program design had to deliver. Previously 'Sydney Craft Beer Week', my design studio was approached to come up with a design that was less organic and more accessible to a greater audience. After presenting mood boards to confirm the direction for design, I went to work laying out events and illustrating backgrounds. Look out for the spread that depicts a deconstructed beer, and another that exhibiting beer googles.

Click through the program